Travel Smarter. Arrive Safer.
A new year brings fresh plans, new adventures, and plenty of reasons to hit the road. For many travelers exploring Council Bluffs and Pottawattamie County, the journey begins behind the wheel. As road trips remain the most popular way to travel, starting 2026 with smarter, safer driving habits helps ensure every getaway begins — and ends — on a high note.
According to AAA, more than 39,000 people lost their lives in traffic crashes in 2024 — a sobering reminder that safety choices on the road matter every day. To kick off the new year, AAA is encouraging drivers across Iowa and Nebraska to focus on four simple, life-saving resolutions that can make every trip safer, smoother, and more enjoyable.
Slow Down and Enjoy the Journey
Speeding reduces reaction time and increases the severity of crashes, especially during winter travel. AAA reports that speeding contributes to nearly one-third of all roadway fatalities nationwide. Whether you’re navigating icy conditions or unfamiliar roads, slowing down gives you more time to respond — and helps keep everyone safe.
Stay Focused Behind the Wheel
Distractions can turn a quick glance into a dangerous moment. AAA notes that texting while driving increases crash risk by 23 times. Before starting your trip, set navigation, silence notifications, and keep your focus where it belongs — on the road ahead.
Plan Ahead for Sober Travel
From holiday gatherings to live music and special events, winter brings plenty of reasons to celebrate. AAA reminds travelers that impaired driving — whether from alcohol, drugs, or certain medications — puts everyone at risk. Planning a sober ride home ensures the night ends safely for you and others on the road.
Buckle Up — Every Trip, Every Time
Wearing a seatbelt is one of the simplest ways to protect yourself in a crash. AAA emphasizes that seatbelts save lives, no matter how short the drive or where you’re seated in the vehicle. Make it an automatic habit before every trip.
Safe Roads Make Better Getaways
At Unleash Council Bluffs, we know that great travel experiences start with safe arrivals. Whether you’re planning a winter weekend, attending an event, or welcoming friends and family to the area, smart driving choices help ensure more time is spent enjoying the destination — and less time dealing with delays or emergencies.
We’re grateful to AAA – The Auto Club Group for sharing these insights and data to help travelers start the year on the right foot. By slowing down, staying focused, planning ahead, and buckling up, every road trip can be a safer one — and a better one.
Here’s to a year filled with memorable travels, smooth drives, and adventures that are unlike anywhere else.
